Jose Gomez Design

App Overview Video

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Founded in 1907 as a messenger company in the United States, UPS has grown into a multi-billion-dollar corporation by clearly focusing on the goal of enabling commerce around the globe. Today, UPS is a global company with one of the most recognized and admired brands in the world.

Project overview

In preparation for launching new and innovative services targeting small businesses in Europe through UPS' mobile app, the UPS client reached out to the Production Groupe team to help tell the story. The animated story would consist of a day in the life of a small business owner and showcase the new features best.

My Role

I was responsible for providing creative direction and working alongside copyrighter to provide a stylistic treatment that would best align with the script and services. Worked closely with the vfx team to tell the story through the illustrations and supporting voice-over and music. The project went from concept to completion in less than a month.

Styleframes were used as a foundation for the look and feel of the animation.

I worked directly with an animator to make sure the creative vision was kept throught the video. We worked closely to indentify the best solutions to transition from scene-to-scene and maintain an effortless storyline and flow. Below is the final output of the video.